ASSET INTELLIGENCE MULTI-FAMILY

MARKETING INTELLIGENCE

At Rent Hunter we believe understanding the renter user stories and branding first are critical to building a successful program. By including our leasing team perspective very early on in the marketing process, this adds a unique perspective unlike other marketing or consulting agencies.

Leasing drives marketing and marketing needs to know what channels are yielding tours. We look at the lead to lease ratio as well as the lead to tour ratio in order to continue to spend marketing dollars strategically.

At Rent Hunter, we have developed an integrated model that focuses on getting the basics correct, while ensuring the renter experience is second to none. While each property is unique and has its individual challenges, from our experience, there are 11 basic components to RH’s successful lease management program. With so much rental data, what are the appropriate levers to pivot leasing in real time?

“YOU CAN’T BUILD FOR SPEED UNLESS YOU KNOW WHAT YOU NEED.”

WHAT WE DO

With over 11 years of renter insights, innovative marketing, and architect feedback; our lease consulting has delivered unbeatable results.

Here are some of our strategic services:

Building & Common Area Concept
•
Unit Mix & Floor Plan Design
•
Proforma Rent Review
•
Construction Transition

•

Portfolio Rent Roll Review

Unit Release Schedule
•
Leasing Intelligence
•
Lease Flow
•
Pricing & Analysis
•
Leasing Team Coach

A tablet displaying the interface of Rent Hunter, with options for 'Sight Map' and 'Asset Intelligence', against a plain background with a corner of a gray surface visible.

View looking through a hole or opening in a wall with exposed pipes and debris inside, including dirt, broken concrete, and small objects.

Modern living room with large windows, black and white furniture, and a view of trees outside. Open kitchen with white cabinets, pendant lights, and a small dining area.

Blueprints of a house layout on a table with a tablet displaying a helicopter landing pad diagram.

Metal sign with the word 'GARAGE' surrounded by green ivy leaves.

Close-up of gold number 105 on a white brick wall in a hallway.

LEASING RESOURCE

Rent Hunter has been an integral part of leading round table discussions with multi-family executives to provide feedback on multi-family product selection that can effect leasing. Crucial decision perspective at a pivotal time in the development process & selection. Such topics as finishes, access points hardware, smart & wireless vendors, and security. The cost-benefit of providing this rental perspective is invaluable.

TOUR CURATOR

Part of our expertise includes defining a lease flow to streamlined tours to not overwhelm prospects with too much information. We strive to create an effective team to convey the brand. Our method also builds on setting up the leasing team with a “warm” lead hand-off to build trust & convert on a higher close rate. Creating a tour experience will only create opportunities to upsell & cross sell other units.